Whether you consider sustainability important to your shop or you have some other big "why" for doing what you do, are you sufficiently communicating it to your potential customers?

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We're excited to bring in Robyn Hobbs, founder of Le Prix Fashion & Consulting, a curated secondhand clothing shop in Kitchener, Ont., and a sustainability advocate, to talk about sustainable practices (from "green" ones to business ones) — and how to connect with customers over them.

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Sustainable Practices for Sellers: How to Communicate Authentically to Customers

Tuesday, November 12, 2024

12 pm ET/9 am PT

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Robyn Hobbs is the founder of Le Prix Fashion & Consulting, an award-winning, female-founded and disabled-owned business that champions sustainability, self-love and the empowerment of women.

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With undergraduate degrees in environmental studies and business administration, and a master’s degree in environmental studies, Robyn combines her knowledge of sustainability and business to drive impactful change.

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Since founding Le Prix in 2012 during her undergraduate studies, Robyn has traveled the world researching secondhand fashion to curate premium thrifted pieces that are both eco-conscious and stylish.

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Under her leadership, Le Prix has achieved carbon-neutral online orders, diverted over 3.2 tonnes of waste from landfills, and helped incubate other small businesses committed to sustainable practices. Le Prix’s work also aligns with and supports the United Nations Sustainable Development Goals, furthering its global impact.

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In addition to running Le Prix, Robyn provides sustainable business consulting and is a sought-after speaker, educator and mentor. Her commitment to empowering women and supporting sustainability has been recognized at the Leading Women Awards in Waterloo. Through her work, Robyn continues to inspire others to live their values and build a greener future.

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What to expect in this session:‍

• An exploration of how vintage resellers can enhance sustainability both in their environmental practices and overall business operations
• Effective strategies for communicating these efforts to customers
• Building trust with consumers
• Aligning their values with conscious consumerism
• Q&A with the owner of a successful secondhand business

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Bring your questions for Robyn!

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Interested in attending this session?

You can join the Vintage Sellers Community here — you’ll get access to this live event and recording in perpetuity, replays of all our past events, our private members-only discussion boards, and exclusive content.

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Already a member? Log in and RSVP here.

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